Friday, October 8, 2010

Mahindra & Mahindra starts its 2 wheeler campaign with low segment Stallio and high segment Mojo

Mahindra and Mahindra one of the successful SUV sellers in India accelerates with its two wheelers plan to grab the 2-wheeler market share where Hero-Honda and Bajaj are dominant.

At press event, Mahindra 2 Wheelers’ Stallio and Mojo motorcycles made their debut in which Stallio is targeted to common man where as the powerful Mojo which is power-bike is targeted to youth who craves for the power.

“In the last twelve months Mahindra 2 Wheelers has achieved a milestone by registering a sale of 1.5 lac units – a clear validation of the success of our niche PowerScooters strategy. We are now all geared up to redefine the biking experience in India with the Stallio and the Mojo which are a potent blend of global technology and innovation and will take the category to the next level,” said Mr. Anand Mahindra, Vice Chairman and Managing Director, Mahindra Group.

“These world class bikes are worthy additions to the Mahindra 2 Wheelers product portfolio and are part of our commitment to establish a robust, end-to-end two wheeler business in every segment of the industry,” said Mr. Anoop Mathur, President Two Wheeler Sector and Member of the Group Executive Board, Mahindra & Mahindra Ltd.

“Both bikes incorporate world class R&D and design elements from our Bologna, Italy based design house, Engines Engineering and are best suited for Indian biking conditions.



Mahindra Stallio is 110 CC segment bike having an engine displacement of 106.7 cc, gives a max power of 5.4 KW (7.3 PS) @ 7500 rpm and has a Max torque of 8.0 N-m @ 5500 rpm. It is available in two variants – Self Start / Cast Alloy wheels / Digital Console and Kick Start / spoke wheels which are available at Rs.44,699/- and 41,199/- (ex showroom Pune), respectively. The Stallio is available in a choice of five shades – Derby Red, Colt Black, Equus Blue, Buckskin Yellow and Ranch Green.

And the best thing is that it is endorsed by Mr.Perfectionist Aamir Khan.



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The Raw looking Mahindra Mojo is having an engine displacement of 292 CC, powered by Single Cylinder, Liquid Cooled, 4 Valves – Direct Drive, SI Engine gives a Max power of 19.3 kW @ 8500 rpm and has a Max Torque of 24 N.m @ 7000 rpm . It also features a 6 speed gearbox, Electronic Fuel Injection (EFI) system has been developed by Ducati Energia of Italy.

The Mojo sports inverted front shock absorbers developed by Paioli of Italy, which ensures superior shock absorbing ability at high speeds. This is complemented by a horizontally mounted mono shox at the rear, allowing for much more comfortable ride. Radially mounted assembly also helps in accurate braking.

The Mojo is the first ever motorcycle in India to sport Pirelli tubeless radials. They are also the widest tyres in their class (4” x 17” at the rear), ensuring greater stability, priced at Rs. 1.75 lac/- (ex showroom Pune). The Stallio will be available at 370 Mahindra 2 Wheelers dealerships across the country. The Stallio comes with a four year manufacturer’s warranty. The distribution model for Mojo will be different and therefore, would be available only in select outlets.

The Mojo is available in a choice of two colours – red and black.



Both bikes incorporate world class R&D and design elements from our Bologna, Italy based design house, Engines Engineering and are best suited for Indian biking conditions.

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